Manager, Researcher


Job title: Manager, Researcher

Company: Rent the Runway

Job description: About Us:

Rent the Runway (RTR) is transforming the way we get dressed by pioneering the world’s first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable and financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel, accessories and home decor from 700+ brand partners and has built in-house proprietary technology and a one-of-a-kind reverse logistics operation. Under CEO and Co-Founder Jennifer Hyman’s leadership, RTR has been named to CNBC’s “Disruptor 50” five times in ten years, and has been placed on Fast Company’s Most Innovative Companies list multiple times, while Hyman herself has been named to the “TIME 100” most influential people in the world and as one of People magazine’s “Women Changing the World.”

About the Team:

The Marketing Strategy & Product Marketing team is a core group within RTR’s Brand team that guides critical business decisions through research and strategic analysis. The team is responsible for infusing deep customer-centricity into business decisions and the holistic user experience and leading key initiatives to drive growth and retention. Leveraging consumer, competitive, and cultural insights, we define the “customer vision” and “job to be done” for our product and marketing experiences. The team works in partnership with leaders across the org and serves as the key point-of-contact in the areas of customer strategy, marketing strategy, and GTM. Our mission is to keep the organization navigating toward our North Star in the short and long term.

The team is highly visible throughout the organization and in particular to the senior leadership of RTR who depend heavily on the insights and perspectives from the team to inform important decisions in the ongoing growth of the business.

About the Job:

We are seeking a Manager, Researcher that will conduct research and analysis to inform strategic business decisions across Brand Marketing, Product Marketing, Communications, Creative, and Product teams. They will translate research learnings and results into story-driven analyses that clearly communicate findings and implications for cross-functional stakeholders. They will manage several key projects for the team, inclusive of both qualitative and quantitative methodologies. Above all, we are looking for someone who is both a skilled researcher and strategist – uncovering not just what people think and feel, but integrating it with outside context, and helping translate what it means into communication plans and executions. This person will report to the Senior Director, Head of Marketing Strategy & Product Marketing.

What You’ll Do:

  • Build and maintain a deep understanding of the target and current RTR customer (demographics, psychographics, wants/needs, etc.) through diverse research methods with outputs that include user segmentation, persona development, customer journey mapping, and more
  • Synthesize research findings into actionable insights for cross functional teams
  • Use research-driven insights to surface short and long-term innovation. opportunities that address key consumer wants/needs, unlock new growth, and help advance RTR towards its north star vision
  • During the Product Discovery phase, partner with product marketing to uncover research-driven insights to inform the customer and user experience strategy
  • Manage qualitative and quantitative research to inform key business initiatives and marketing priorities, collaborating with senior team members on certain strategic projects
  • Conduct creative research, including moderating qual groups
  • Track brand KPIs over time to help the marketing team understand brand health
  • Lead day-to-day project management of research efforts

About You:

You are an experienced researcher with deep understanding of a wide range of qualitative and quantitative research methodologies. You know exactly when to engage with cross-functional teams, what questions to ask, where to probe, and how to implement the most effective research strategies. You are a creative problem-solver who seeks to deeply understand the business so that you can define the most meaningful and strategic research plans. You thrive in a fast-paced environment and enjoy setting your own research goals, managing load and expectations, and delivering impactful research findings and recommendations. You’re passionate about RTR and believe great experiences are always inspired by a deep understanding of the user.

  • You have a passion for prototyping new/innovative research methodologies to continuously press against the cutting edge of consumer/user research.
  • You have experience conducting primary and secondary research across mixed methodologies (quantitative + qualitative research)
  • You have an analytical mindset with an ability to quickly grasp the business and marketing landscape
  • You are a customer experience enthusiast and passionate about creating great user experiences – you anticipate user needs and always advocate for them
  • You have strong project management skills and experience managing multiple competing priorities
  • You are a great cross-functional collaborator, able to give and get feedback from designers, product managers, writers, and marketers
  • You thrive in a fast-paced organization and enjoy working hard. You take initiative and are energized by challenges. You take pride in the quality of your work.

Benefits:

At Rent the Runway, we’re committed to the wellbeing of our employees, and aim to create a workplace that fosters both personal and professional growth. Our inclusive benefits include, but are not limited to:

  • Paid Time Off including vacation, paid bereavement, and family sick leave – every employee needs time to take care of themselves and their family.
  • Universal Paid Parental Leave for both parents + flexible return to work program – because we know your newest family member(s) deserve your undivided attention.
  • Paid Sabbatical after 5 years of continuous service – Unplug, recharge, and have some fun!
  • Exclusive employee subscription and rental discounts – to ensure you experience the magic of renting the runway (and give us valued feedback!).
  • Comprehensive health, vision, dental, FSA and dependent care from day 1 of employment – Your health comes first and we’ve got you covered.
  • 401k match – an investment in your future.
  • Company wide events and outings – our team spirit is no joke – we know how to have fun!
  • Hybrid Work – when our corporate employees return to the office post COVID they will have the option to work remotely 2-3 days a week, in accordance with Company policies.

COVID-19 VACCINE REQUIREMENT:

RTR is requiring all US corporate employees to be fully vaccinated for COVID-19 in order to work in person, unless an employee requires a reasonable accommodation for medical or religious reasons. If you believe that you may require an accommodation, please apply for any roles that interest you and if hired, you will receive information on how to request a reasonable accommodation after your start date. RTR will evaluate all such requests in accordance with Company policy and applicable law.

Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.

Expected salary:

Location: Brooklyn, NY

Job date: Wed, 13 Apr 2022 00:38:01 GMT

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